Floyd Avenue Winter Atumn 2025 Collection: Fresh Take on Menswear at SA Fashion Week 2025
- BY ALICIA MPUNGOSE
- Oct 4, 2024
- 2 min read

Floyd Morapedi Manotoana, the visionary behind Floyd Avenue Apparel, left a lasting impression at SA Fashion Week 2024 with a bold menswear collection that broke traditional boundaries. Known for his androgynous, culturally inspired designs, Floyd solidified his status as a pioneer in the South African fashion industry. This year’s collection took menswear fashion into new territory, blending modern trends with timeless craftsmanship.
Floyd’s innovative use of sustainable fabrics sets him apart. While many designers stick to conventional menswear materials, Floyd pushes the boundaries, using ethical fashion choices without compromising on luxury. His collection is a reflection of how cultural evolution and shared influences—from social media to global migration—shape today’s fashion. The designs blend global inspirations with African roots, offering a unique, yet universally appealing aesthetic.
The most notable aspect? Pieces made of denim and imitation leather that transformed streetwear. Denim, which was once thought of as a casual staple, was elevated to a high fashion level. Floyd's expertly fitted denim jackets and pants struck the ideal mix between style and functionality. The pseudo-leather clothing, on the other hand, stunned the audience with its high-shine finishes and modern cuts, adding an unexpected edge. These items were the runway's real stars.
The collection also highlighted Floyd’s unparalleled craftsmanship. Known for his meticulous tailoring, he transformed ordinary silhouettes into artistic statements. The denim pieces were structured to perfection, and the pseudo-leather outerwear featured strong shoulders and bold proportions, exuding power. The androgynous designs, combined with structured cuts, challenged traditional menswear conventions, opening doors for more inclusive, versatile fashion.
The colour palette was just as striking, featuring earthy tones with vibrant pops of colour. Floyd’s playful yet refined use of colour celebrates individuality, offering stylish and empowering pieces for men—and those embracing androgynous fashion. The collection was a bold statement on the future of menswear fashion, proving that Floyd Avenue Apparel is a brand that challenges the norm and redefines style.
Floyd’s runway wasn’t just about clothing—it was a cultural moment. The designs, rich with cultural storytelling, highlighted the designer’s Soweto heritage, reminding us that fashion reflects both personal and cultural identity. Floyd Avenue Apparel’s use of sustainable fabrics and ethical practices makes it a trailblazer in the industry.