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Summer 2024 Menswear: The Trends Everyone Will Be Wearing

Photo: Zara


As we step into Summer 2024, menswear is set to make a striking statement with trends that blend the past and future seamlessly. This season promises to challenge conventional men's dressing norms while embracing fresh styles and vibrant colours.


Summer 2024 launches with an array of daring styles for men, focusing on fitting international trends into every outfit. The overarching themes this season revolve around the revival of retro influences, an explosion of colours, and a robust emphasis on accessories that elevate outfits to new heights.


These trends are essential for any modern man looking to stay fashionable and with the variety of choices it’s quite essential to get it right. On a global scale, we are seeing a shift in menswear, as the international scene is starting to embrace the unconventional with regards to the variety of emerging trends that reflect both comfort and style. Here are 12 standout pieces:


1. Chunkier-than-thou-hoodies

One of the dominant pieces this summer is the oversized hoodie, characterised by its plush fabric and versatility within the wardrobe. The chunky hoodie has made a powerful comeback, and they’re not just for lounging anymore. This season introduces us to the many ways that the chunkier hoodie can elevate your style. The colour scheme in hoodies has evolved and the variety of prints that are now available to express fashion creativity. However, you may choose to stay unique and plain throughout the year and even this summer.



2. Keeping it Barnin-up


The barnin’ up coats or attire made a dramatic comeback this Spring with a sprinkle of uniqueness. Whether you’re a coat fan or more conservative, this piece of clothing will launch you into a new realm of distinctiveness.


The barn jacket’s New England vibes lends itself well to late Summer evenings, so be prepared to see a lot of dusty canvas jackets amidst the falling leaves. This style also introduces ruggedness into menswear, combining traditional workwear aesthetics with modern touches. Expect to see denim, canvas, and earthy tones dominating this look.



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3. A Touch of Suede


Suede makes a comeback this summer on the fashion radar internationally . This summer suede is confrontational as it demands taking centre stage this summer, dominating as the leading fabric for jackets, shoes, and accessories.


This luxurious fabric adds texture and depth to any outfit, making it a versatile choice. Pair a suede jacket with a classic Oxford shirt or a crew neck t-shirt for a style that seamlessly blends comfort with polish.



4. Crew Neck Cardigans


Gone are the days when cardigans were merely for warmth. This summer, crew neck cardigans are a stylish layering option that can be paired with various ensembles, from shirts to tees. This fashion staple is an easy going yet stylish throw-on that can be worn to various occasions and will add elegance and sophistication to your closet yet remaining casual.



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5. The Baggy Style


Loose fits continue to reign, bringing a baggy aesthetic that combines comfort with a laid-back vibe. From trousers to tees, this trend is all about creating a relaxed silhouette that feels contemporary yet nostalgic. Think oversized cardigans, baggy pants, and relaxed shirts layered with knit tanks or crochet tops for a textural twist.


Comfort reigns supreme with baggier silhouettes, providing ease without sacrificing style.Loose fits continue to reign, bringing a baggy aesthetic that combines comfort with a laid-back vibe this summer.



6. Crochet, Transparent Fabrics & Timeless Tank tops

The tank top is making a comeback, but this time it’s more elevated, with options in crochet and transparent fabrics. These textures add an unexpected layer of interest, perfect for hot summer days. Crochet tops lend a vintage charm, while sheer fabrics bring a bold, modern edge, blending old-school charm with modern flair.


These tops can be styled with light trousers or layered beneath blazers for an effortlessly cool aesthetic.Crochet adds texture while transparent materials create visual interest, blending old-school charm with Gen Z’s eccentric appeal to style. In this era the tank top is making a comeback, but this time it’s more elevated, with options in crochet and transparent fabrics.



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7. Metallic Accents


Subtle metallic accents are adding an edgy twist to menswear this season. Whether it’s a silver-threaded sweater or metallic-detail sneakers, a hint of shimmer can elevate a casual look to something unforgettable. Pair metallic accents with neutrals to let them pop, or embrace the boldness by layering metallics with colour.


Metallic fabrics add a futuristic touch, perfect for those looking to make a bold statement. Subtle metallic accents are adding an edgy twist to menswear this season. Whether it's silver tints or gold patterns - this is perfect for a summer party any time of the day.



8. Electric Argyles


The preppy classic argyle has returned, with designers giving it a modern spin in electric colours and larger patterns. These vibrant argyles are showing up on everything from sweaters to polos, bringing a bold punch to men’s fashion. Pair an electric argyle sweater with tailored pants or a pair of jeans for a retro-inspired, head-turning look.


This summer argyle patterns are receiving a modern twist with brighter colours and larger designs. This boy-style never goes out regardless of the season and blurs the lines between preppy and casual. This season designers are giving it a modern spin in electric colours and patterns.



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9. Three Kids in a Top-coat


The saying goes that “adults are just kids in a trench coat” or as Gen Z might put it - a top coat. This staple adds structure and minimalism to your wardrobe yet remaining as versatile and refined as a trench coat.


The top-coat trend emphasises structured outerwear, pairing it with more casual styles underneath for a balanced look.



10. Oxford Education

Classic Oxford shirts are being reimagined with different fits and patterns, making them suitable for both professional and casual settings. This trend took off in Europe this Spring and has not announced its departure yet.


The Oxford is the perfect shirt to merge into your closet keeping your wardrobe trending and classic for almost all occasions.



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11. Retro - Influences from Past Decades


The retro trend channels nostalgia with pieces inspired by the sixties and seventies, featuring ‘70s colours, ‘80s graphic prints, and ‘90s oversized cuts. Whether it’s a vintage graphic tee or an old-school track jacket, these retro pieces will lend your outfit a nostalgic edge while keeping you firmly grounded in the present.



12. Resort Wear - Nautical and Relaxed Luxury Vibes


For those jetting off to summer destinations, resort wear is blending nautical themes with relaxed luxury. Think loose linens, classic navy stripes, and effortless silhouettes that embody both ease and sophistication. Crisp white pants, open-collar shirts, and lightweight knitwear with subtle nautical touches make for the ideal vacation wardrobe, keeping you stylishly at ease whether on a yacht or at a beachside café.



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As we embrace these menswear trends of Summer 2024, it’s clear that menswear is evolving into a realm of creativity, individuality, and expression. With diverse styles, vibrant colours, and a focus on accessories, there’s room for every man to find his unique fashion voice this season. Step out of your comfort zone, embrace these trends, and let your style shine this summer.


Remember the key pieces and colour palettes that resonate this summer; and step into these fashion trends that challenge the norm.


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